One-trick pony

Today, a client told me that they had given a presentation to an existing account, only to be asked very  strange questions at the end. It seems that the presenter was expecting one view, whilst the audience had something quite different in mind.

We must all ensure that we prepare for meetings as well as we can. Sometimes, we fail to ask clients what their expectations are, either through poor planning or not wanting the client to think we are not in tune with their needs. However, as has been demonstrated, not asking a question can be worse than asking the wrong question.